We drive the needed and targeted visitors to increase your sales
SEO: Search Engine Optimization
Optimizing the content, the structure and the technical infrastructure of your e-commerce website is an important decision which will enhance the quality of your shop and its ranking position in the natural results of search engines such as Google, Bing and Yahoo.
SEA: Search Engine Advertising
This is a paid advertising service, such as Adwords campaigns offered by Google, to make your online store and its products appear in the top commercial results of search engines. These campaigns have to be carefully prepared and managed in accordance with your competitors.
SMO: Social Media Optimization
Social medias are a great source of targeted visitors and an effective tool to develop the loyalty of your customers. Your e-commerce website should be optimized on site, to facilitate the sharing of information by your visitors, and also externally, to boost the diffusion of your information through social medias.
E-commerce newsletters have to convert readers into buyers. They must be carefully structured and designed to maximize the opening rate, the clic rate, and finally reach your landing pages.
All actions taken should be analyzed and optimized. Web analytics is there to measure and collect rich information concerning your e-commerce website and its visitors. Opportunities can then be found to increase your conversion rate, your average basket and therefore your total revenues.